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This web site had the following in the site, "Ultimate hydration for the vocalist." Our analyzers saw that the web site stated " How does it work? Entertainers Secret is to dry throat and hoarse voice what lip balms are for chapped lips or what hand lotions are for skin that has become irritated or chapped due to exposure to detergents, solvents or chemicals." The Website also said " As the best singers throat spray, it is not a medication or a cure but it can help relieve throat and voice problems when dryness is a contributing factor." The website's header had Entertainers Secret as the most important optimized keyword. It is followed by Entertainers-Secret, sore throat, and allergies which isn't as ranked as highly as Entertainers Secret. The next words entertainerssecret.com uses is throat spray. vocal was included and could not be seen by web engines.